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Entries for the ‘Marketing’ Category

Developing a Successful Small Business CRM

As all entrepreneurs are aware when starting out, it’s absolutely vital to manage your small business CRM effectively. But why is this? Well, it’s no secret that customers equal sales, but within a market of such vast competition as is present today, the maintenance of a positive customer relationship is of paramount importance. What is [...]

How To Grow Your Business On A Shoestring Budget

There are three, and only three, ways to increase (grow) your business. These are: 1. Get more customers; 2. Get your customers to buy more; 3. Get your customers to buy more often. The tactics to cover all three ways would fill a 190 page book* so, in this article, we’ll cover just one component [...]

Marketing on a Budget

A successful small business marketing plan doesn’t have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective. Business promotion doesn’t have to cost a fortune. Often, it’s the personal touch that seals the deal. Here are ideas gathered from marketing experts [...]